Portfolio

2 guides on portfolio for founders and indie builders.

Domains you can buy right now

Brand StrategyOctober 05, 2026

Personal Brand Domain Name: How to Claim Your Name (or Something Better) Online

How to choose a personal website domain in 2026: what to do when your name's .com is taken, name versus brand, which extensions suit people (.com, .me, .dev, .co), what a portfolio domain needs, and the right setup order.

11 min readRead Article

Domain StrategyJuly 27, 2026

Portfolio Thinking: Should Founders Buy More Than One Domain?

Defensive domain registration advice is usually fear-selling or blanket dismissal. Here's the actual math: a tiered framework for which variants to buy, a budget by stage, and when a second domain is an asset instead of an expense.

11 min readRead Article